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Friday, September 22, 2006
Army meets recruiting goals Another aspect to this issue is how marketing affects the armed forces. One textbook I read in college detailed how the switch from "Be All You Can Be" to "An Army of One" (often backed by metal band Godsmack's music, which got their lead singer in trouble when he couldn't articulately defend his association with the Army) caused a dramatic increase in enrollment. Robert VerBruggen blogs at http://robertsrationale.blogspot.com. Blogger News Network is advertiser-supported, and your visits to our advertisers help BNN to meet its expenses. Help keep us afloat! posted by Robert VerBruggen at 5:11 PM |
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