Paddy Briggs worked for Shell for 37 years during the last fifteen of which he was responsible for Brand management in a number of appointments. He was the winner of the “Shell/Economist” writing prize (internal) in 2001. Paddy retired from Shell in 2002. In 2009 he was elected by Shell Pensioners to be one of their two directly elected Trustees of the Shell Contributory Pension Fund and he commences his four-year term in this role on 1st January 2010.

Paddy runs the brand consultancy BrandAware ™ and writes and speaks on brand and reputation matters - he is also active as a director of training courses on these subjects.

Paddy is also a sports journalist and a member of the "Sports Journalists Association" and the "Cricket Writers' Club". He has had weekly columns in the "Bahrain Tribune", the “Khaleej Times”, the "Emirates Evening Post" and "AMEInfo". In June 2009 his biography of the Kent and West Indies cricketer John Shepherd “John Shepherd – The Loyal Cavalier” was published.

Paddy's book of light verse "Jumeira Jane” was published in Dubai in 2001 and the first edition print run of 5000 copies sold out.

• Much ado about nothing – the ludicrous political furore about a referendum on the UK’s EU membership, 14 May 2013

• There was an alternative to Margaret Thatcher – and she did not save Britain, 18 Apr 2013

• “A politician thinks of the next election. A statesman, of the next generation.”, 24 Jan 2013

• The speech on Britain and Europe that David Cameron should give, 14 Jan 2013

• America should listen to her friends about Guns, 28 Dec 2012

• The deepest Schism in British Politics is that within the Conservative Party, 18 Dec 2012

• Lessons for British Conservatives from the US Elections, 11 Nov 2012

• Toffs and Oiks and Plebs in Britain today, 26 Sep 2012

• Where the Buck stops in a Multinational Corporation, 03 Sep 2012

• Low Key Americans at the London Olympic Games, 07 Aug 2012

• Is it “Great to be British” ?, 05 Jun 2012

• Dangerous times in the Governance of the United Kingdom, 15 May 2012

• Book Review: “God is not Great” by Christopher Hitchens, 10 May 2012

• To proceed with the Bahrain Grand Prix is an affront, 18 Apr 2012

• Corporate Social Responsibility – what it really means, 21 Mar 2012

• The phony debate over secular “Gay Marriage”, 11 Mar 2012

• Which are the fairest taxes?, 06 Mar 2012

• The malignant rise of gesture politicis, 01 Feb 2012

• The confused person’s guide to Britain and Europe, 30 Dec 2011

• Preposterous plots and character stereotypes in a derivative posh soap, 29 Dec 2011

• Golden days for British and European Golf, 26 Sep 2011

• How Rupert Murdoch’s Sun will rise on Sunday, 08 Jul 2011

• The febrile world of British politics, 09 May 2011

• The Royal Wedding – another episode in Britain’s demeaning soap opera, 24 Apr 2011

• Movie review: Hansie – The rise, fall and redemption of a sporting hero, 19 Jan 2011

• The vainglorious Tony Blair, 10 Aug 2010

• In Britain they are the masters now, 31 Jul 2010

• Obama is not being anti-British over BP, 11 Jun 2010

• Untrammelled Growth – the Price America still pays., 31 May 2010

• Britain faces up to an unprecedented political change, 22 Apr 2010

• The aftermath of Britain’s first election leadership debate, 19 Apr 2010

• The dangerous Tony Blair, 30 Jan 2010

• Movie Review: An Education, 21 Nov 2009

• Shell shoots itself in the foot on Remembrance Day, 08 Nov 2009

• Boxing demeans us all, 08 Nov 2009

• Has the new capitalism arrived? Not if David Cameron gets his way!, 03 Nov 2009

• Is it time to rethink Remembrance Day?, 01 Nov 2009

• The facile “principles” of David Cameron’s new Tory MPs, 26 Oct 2009

• Praise the integrity of non belief…, 04 Oct 2009

• Book Review: “A Week in December” by Sebastian Faulks, 04 Oct 2009

• Saint Thérèse – and the denial of reason, 25 Sep 2009

• How’s this for Renault’s Corporate Social Responsibility?, 23 Sep 2009

• The 9/11 terrorists have won, 18 Aug 2009

• The British healthcare system is a source of pride to us – but it isn’t a model for any other country, 17 Aug 2009

• On healthcare there are few tribes more loathsome than the American right…, 16 Aug 2009

• End of the road for Shell’s marketing business in sight?, 09 Aug 2009

• The hubris of Gordon Brown, 07 Jun 2009

• We must never forget 4th June 1989 – the end of the Beijing spring, 03 Jun 2009

• Peter Voser’s message to Shell staff presages a gloomy future for all of Shell’s employees and stakeholders., 28 May 2009

• Job should go – but so should the rest of Shell’s motley crew, 26 May 2009

• The current Shell leadership – “mediocrity is the best they can achieve”, 10 Apr 2009

• GREENWASH – The drama and the reality, 02 Apr 2009

• RDS and RBS to merge, 31 Mar 2009

• Shell and the shocking bonfire of its vanities, 28 Mar 2009

• The scandal of the grotesque rewards that accrue to failed executives, 27 Feb 2009

• Brand issues should play a big part in Royal Bank of Scotland recovery plans, 26 Feb 2009

• The GOP needs to discard the discredited mantras of the past, 25 Feb 2009

• Don’t let your challenges become issues or problems, 06 Feb 2009

• A day of goofs – and it matters not at all !, 20 Jan 2009

• Time for cost-cutting at Shell – again!, 15 Jan 2009

• The top 19 worst Americans of 2008:, 06 Jan 2009

• How will Shell respond to the threat of an ExxonMobil takeover?, 05 Jan 2009

• Ballet review: The Nutcracker at the Royal Opera House, 05 Jan 2009

• Britain’s Conservatives are bereft of a credible economic alternative., 03 Jan 2009

• And so the killing in Gaza goes on…, 02 Jan 2009

• DVD review: Mamma Mia, 31 Dec 2008

• Ensuring our energy futures – don’t leave it to the oil companies!, 27 Dec 2008

• In memoriam: Harold Pinter, 26 Dec 2008

• Who will rid us of these turbulent priests?, 24 Dec 2008

• Don’t you just love bankers…?, 02 Dec 2008

• Playing games whilst tyrants rule…, 01 Dec 2008

• YouTube’s indiscriminate copyright gauleiters, 26 Nov 2008

• Shell scores low in “The Good Companies Guide”, 24 Nov 2008

• Sienna Miller is lost in a haze of smoke, 22 Nov 2008

• I was wrong – and it’s my own silly fault!, 19 Nov 2008

• Nationalisation of ExxonMobil and the rest as the spoof “New York Times” said? It could happen!, 16 Nov 2008

• Movie Review: “W.”, 14 Nov 2008

• In celebration of the Dance, 08 Nov 2008

• Taking on the Oil Barons – an early task for President Obama!, 05 Nov 2008

• The day the world turned back to decency, 05 Nov 2008

• Leave petrol retailing to the professionals – not to the oil companies, 04 Nov 2008

• “Unrelated” – a movie review, 03 Nov 2008

• Dear America – please hold your nerve!, 01 Nov 2008

• Oil multinationals in “Renewable Energy” – it makes no sense., 24 Oct 2008

• Negative campaigning can be counter-democratic, 22 Oct 2008

• Time is ripe for greater public control of the oil industry in Europe, 20 Oct 2008

• The calamitous failure of conservative “Laissez-faire” economics, 05 Oct 2008

• Bush – the leader with the reverse Midas touch, 02 Oct 2008

• Cameron’s guiding principles are the problem not the solution, 28 Sep 2008

• The Tories play the race card, 27 Sep 2008

• Teaching “science” the Sarah Palin way, 25 Sep 2008

• As regulation of corporate excesses tightens at last, Boris says “Hands off”, 25 Sep 2008

• Spare me the vulgarity of the Good Ol’ Boys, 23 Sep 2008

• No bonfires for the vanities of the modern day white sharks of Wall Street ?, 15 Sep 2008

• Election 2008 – brand new candidates for the first time for 56 years, 15 Sep 2008

• The questions it is fair to ask Mrs Palin, 06 Sep 2008

• John McCain and the refuge of the scoundrel, 03 Sep 2008

• An open letter to Sarah Palin, 01 Sep 2008

• London 2012 must ditch its hideous logo, 01 Sep 2008

• McCain – a cynical opportunist with unpleasant views and dangerous policies., 30 Aug 2008

• So Now a Tired Old White Man On Both Tickets…, 25 Aug 2008

• Objectors to Identity Cards Are Ignorant and Insular, 21 Aug 2008

• Phoney nationalities corrupt the Olympics, 19 Aug 2008

• British Olympic triumphs should embarrass the petty English Nationalists, 17 Aug 2008

• The origins of Shell’s “Greenwash” were back in 1997, 16 Aug 2008

• Boxing has no place in the Olympic Games, 11 Aug 2008

• The public mood in Britain is still (just) with the parties of the Left., 09 Aug 2008

• Why does Shell not promote it’s gas brand “V-Power” properly?, 02 Aug 2008

• The Game Is Up For Gordon Brown, 24 Jul 2008

• Movie Review: Brideshead Revisited, 24 Jul 2008

• McCain’s Delusions – and Obama’s Likely Dilemma in Iraq, 22 Jul 2008

• Karadzic Will Receive Proper Justice – Unlike Saddam., 22 Jul 2008

• The Dangerous Rise Of the Petrolhead Party, 15 Jul 2008

• Obama’s move to the centre ground, 14 Jul 2008

• Beijing 2008 – Why I’m Giving It A Miss, 09 Jul 2008

• America – Please Help Your Friends To Defend You – And Happy 4th July!, 04 Jul 2008

• Will David Cameron Now Eschew The Centre Ground?, 04 Jul 2008

• Guns and Oil: How The Multinational Oil Companies Are Queuing For Their Rewards, 27 Jun 2008

• Las Vegas sets a “Green” example, 25 Jun 2008

• The Defining Class of Wimbledon, 23 Jun 2008

• The Real Politick of The Modern Oil World., 21 Jun 2008

• The Ludicrous Myth That Corporations Can Be “Socially Responsible”., 19 Jun 2008

• Echoes of 1960 in Election 2008, 18 Jun 2008

• The Smokeheads Fight Their Last Ditch Campaigns, 16 Jun 2008

• The Weird World of Wikipedia, 16 Jun 2008

• A Failure Of Persuasion In Ireland, 13 Jun 2008

• Will The Men In White Coats Be Waiting For David Davis ?, 13 Jun 2008

• Shell’s Dogma Has Led To The Tanker Drivers’ Strike…, 13 Jun 2008

• Corporate Reputation Damage From “Contracting Out”, 12 Jun 2008

• Theatre Review: Quartermaine’s Terms by Simon Gray, 04 Jun 2008

• For Obama and Cameron “Change” As A Slogan May Be Enough, 03 Jun 2008

• A Non-executive Director’s Failure of His Duty of Care, 22 May 2008

• Another Sports Commentary Gaffe…, 16 May 2008

• How Gordon Brown Could Learn From Obama and McCain, 13 May 2008

• Gordon Brown – Parrot or Phoenix?, 12 May 2008

• Lewis Hamilton hits form, 11 May 2008

• Anger at Shell’s Golden Handcuffs, 11 May 2008