The world’s most expensive brand of cigars is set to be released this week in Spain. The makers say that they are worth the price but no one knows for sure because no one has ever had one. The Behike, named after the tribal chief of Cuba’s indigenous Taino tribe, cigars from the Cohiba brand have each been individually hand rolled by one person who rolled all 4,000 of the limited edition cigars. The tobacco recipe has been kept top secret and for all this preparation, each cigar boasts a price tag of $440 each. Unfortunately even if you can scrape together that much money the cigars are only being sold in boxes of 40 meaning that if you want one you’re going to have to shell out $18,860 for the box.

The special person who got to choose the special blend for this cigar was chosen from the senior cigar rollers in the El Laguito factory in Havana before she rolled each one of the 4,000 cigars. “I’ve been doing this for 39 years but I still love it,” said Norma Fernandez. The cigar was made and released to celebrate the brand’s forty year anniversary and Fernandez said that while the blend stays true to the house style, she added a special touch. “But I’m not going to reveal the formula,”

World’s most expensive smoke, but is it the best? (Reuters)

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