It is amazing how a movie or a video game can give birth to an entire industry, but it is a fact of life. One of the best examples of this phenomena is the video game Halo. This game has been around for a decade, and has gone through at least four iterations. The spin off’s are many, but without doubt Red Vs Blue is the most unique.

It is not even clear if Red Vs Blue was even an intentional marketing effort, but it certainly was one of the first examples of viral marketing. Using Halo as the background Rooster Teeth Productions created a short anime for the internet, the first episode aired on April/1 2003.

While Halo was a serious first person shooter game, Red Vs Blue was anything but. This was South Park meets Rambo. Two teams of well armed futuristic soldiers battle over a piece a land that only a mother could love. Blood Gulch has no redeeming features what so ever.

To make comedy out of future warfare was certainly a first. The other unique feature was to actually use the game engine to generate the video and then add a voice over.

Red Vs Blue quickly moved from a one off fun project on an obscure web site to a weekly feature on YouTube.

Newvideo has just released the first 5 seasons on DVD. This is a total of 100 episodes on 6 discs. The YouTube versions have a tendency for being somewhat choppy, not only has this new release fixed that problem, the 100 episodes have been remastered.

This is a must have for any Halo fan.

You can order your copy by clicking on the Amazon link above.

Simon Barrett

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